Strong Pergola manufactures high-quality, durable pergolas in the EU, serving customers in Sweden and the Baltic countries. Their modular, customisable pergolas are built using premium spruce wood and anti-corrosion steel components. Our task was to create a hybrid online store and product showcase, allowing clients to browse pergola models, request quotes, and purchase individual components.
We developed custom landing pages for each product, highlighting key features and providing detailed descriptions. We supported the client with copywriting to ensure the messaging clearly conveyed the quality and craftsmanship of their pergolas. The result is a fully optimised, user-friendly website that facilitates easy quote requests and purchases across multiple markets and languages.
We began with a strategy session to define how the product range should be positioned across four markets — Latvian, English, Swedish, and Spanish — before building the site architecture. A hybrid flow was designed: customers can either purchase components directly through the online store or request a custom quote for a complete pergola installation.
Custom landing pages were built for each pergola model, incorporating high-quality 3D renders to showcase the products visually. Copywriting was delivered for all product pages in collaboration with the client to ensure accurate, persuasive product descriptions. A custom checkout was configured to handle different delivery pricing conditions across markets. Full SEO optimisation and analytics setup were completed before launch.
