Rāmkalni is a well-established Latvian brand with over 25 years of experience in producing high-quality, natural food products. Known for their fresh and dried fruits, candied fruits, pastilles, and other premium natural goods, Rāmkalni has built a reputation for excellence in both local and international markets. With their products exported worldwide and their presence at major events, they needed a website that could efficiently showcase their offerings while maintaining a seamless user experience.
Our focus for this project was usability. We designed a website with clear navigation and an intuitive structure, ensuring that visitors could easily explore Rāmkalni’s diverse product range, workshops, excursions, and team-building events. Each section was crafted to be straightforward and accessible, enhancing engagement for both B2B and B2C customers. To further optimize their online presence, we developed dedicated inner pages for services targeting relevant keywords to strengthen their SEO performance and drive organic traffic.
Beyond the storefront, we integrated a warehouse system to automate order processing, ensuring smooth operations from purchase to fulfilment. Additionally, we implemented custom functionalities such as a careers page, event booking features, and a structured system for managing their recreational park activities.
The entire system was custom-built to ensure that Rāmkalni’s managers could easily manage content through the CMS, allowing them to add, update, and organize products, events, and posts effortlessly with structured custom fields. The final result is a highly functional and user-friendly platform that supports Rāmkalni’s continued growth in the global market.
